Winter sports and functionality – the Audi Q3 Vail

Posted on 10 January 2012 by

  • Compact SUV as a themed vehicle at the auto show in Detroit
  • New, practical solutions and many individual design highlights
  • 2.5-liter five-cylinder turbocharged engine developing 231 kW (314 hp) and 400 Nm (295.02 lb-ft)

Audi is unveiling a themed vehicle of a special kind at the North American International Auto Show in Detroit – the Audi Q3 Vail with an output of 231 kW (314 hp). The compact SUV, which is named after the famous winter sports venue in the United States, unites a powerful presence with a sporty lifestyle. The Q3 Vail is a highlight of the young model series that only launched in 2011.

The Audi Q3 Vail represents a new, potential variation on the SUV concept. The themed vehicle has been designed for young fans of winter sports who love skiing or snowboarding. The Audi Q3 Vail is a sporty and robust compact SUV offering many practical attributes, an elegant appearance and individual design highlights.

The themed vehicle is painted in the color developed specially for it – Energy Red. The red paint contains golden pearlescent particles. The add-on body parts are in matt gray quartz-based paint, and underline the vehicle’s robust and rugged appearance. The high-gloss package, a characteristic feature of the model line, enhances the area around the windows with eye-catching elements in aluminum and high-gloss black.

Vertical struts made from aluminum are integrated in the single-frame grille. They extend across the full height of the grille. In the area of the horizontal panel, which carries the license plate on series-built vehicles, they are pulled outwards to striking effect.

The struts exhibit the bicolor theme that the Audi designers developed for the
Q3 Vail: their lateral edges are painted in matt quartz-based paint, and the slim front faces have a high-gloss finish.

In the headlights the zones in the lower area of the light-guide elements, which generate the daytime running lights, are painted anthracite. The side air inlets further emphasize the themed vehicle’s powerful appearance; their top areas are covered by solid aluminum panels. The underbody guard beneath the front end is also made from aluminum.

Eyecatching features on the sides of the Q3 Vail are the flared wheel arches and running boards, which Audi is to incorporate into the extensive range of Q3 accessories. The restyled aluminum roof rails are specially designed for transporting skis and snowboards – these two items of sports equipment are made from carbon fiber.

The front roof-rail support integrates compact, energy-efficient, wide-angled
LED lights that illuminate the area around the Audi Q3 Vail. They are controlled via buttons in the roof module.

The Audi Q3 Vail is fitted with five-arm wheels in 8.5 J x 20 format. Mirroring the single-frame grille, their visible edges have a high-gloss finish, while the inside areas feature the same matt quartz-based paint. The off-road tires are size 255/45. Track width has increased 40 millimeters (1.57 inches) at the front and rear compared to series-built models, and the body is 30 millimeters (1.18 inches) higher. The themed vehicle also features unique solutions at the back – the two tailpipes of the dual-branch exhaust system are integrated in the diffuser and underbody guard area.

In the interior of the Audi Q3 Vail, three colors offer an ambience of sophistication and sporty elegance – black, gray and red. The headlining is made from titanium gray Alcantara; large parts of the interior, including the carpet, are black. The black, ribbed floor mats are edged with narrow strips of red velvet-finish leather.

An innovative leather/fabric material is used for the upholstery – thin strips of leather just a few tenths of a millimeter wide, are interwoven with yarn. The upholstery features piping with double seams; like the contrasting stitching, the piping is red. Small sections of the upholstery are made from red velvet-finish leather – a hardwearing material that looks similar to nubuck leather at first glance, but in fact has a finer structure. The segments integrated in the door trims are also in red velvet-finish leather, trimmed in steel gray Fine Nappa leather.

The entire instrument panel in the themed vehicle is trimmed in black Fine Nappa leather. Contrasting stitching in titanium gray is an elegant highlight. The leather across the hood of the instrument cluster is steel gray with red contrasting stitching. This color scheme is replicated on the door armrests at the front and rear. The front section of the center tunnel also has a leather trim.

The inlays around the S tronic selector level, at the front of the cockpit and in the doors comprise a three-dimensional stainless steel mesh that requires a complex manufacturing process. The selector lever features a high-gloss black ring and an aluminum badge with a milled “Q3 Vail” signature. The lever gaiter is enhanced by red stitching.

Aluminum takes center stage in the instrument cluster. The most striking elements are the metal dials around the speedometer and rev counter. They were made using a rotary-grinding process. Metal is also used on their rings and around the edges of the control lights. Horizontal bars and small fins give the dials and needle centers a sporty, three-dimensional look. The leather steering wheel features red contrasting stitching and an aluminum trim. Behind it are two large shift paddles for manually controlling the seven-speed S tronic. The footrest and the pedals have thin pads made from rubber. Slits offer a glimpse of the stainless steel beneath the pads.

In some parts of the interior the trims are in high-gloss black – the display and control elements on top of them appear to float. This applies to the area surrounding the driver information system, the zone around the air vents, the periphery of the MMI terminal and the row of switches on the center console. Aluminum inserts give the black switches an air of sophistication. Chrome trims adorn the controls of the air conditioning system; the air vents have black ribs and chrome-trimmed rotary knobs.

The soft keys for the MMI navigation plus system are made from aluminum, while the control terminal benefits visually from narrow strips of the same material. The monitor, which can be folded out manually, has a trim that matches the surface of the instrument panel. The system includes an animation showing the longitudinal and latitudinal tilt angle of the Audi Q3 Vail. In regions that are not included in the map data, the MMI navigation plus system logs the GPS coordinates of the route – for assistance during the return journey.

The interior of the Audi Q3 Vail includes two practical devices for winter sports fans. The side wall of the trunk houses a charging station. It can be used for storing flashlights and charging them inductively at the same time. The same technology is used for the Thermos bottle. It is located in the cup holder between the front seats and is able to chill or warm drinks. Both devices have LEDs that show the current charge level. One attractive extra is that, in addition to LED lighting, the flashlights incorporate an infra-red heating element that can be used for warming your hands or a pair of ski boots.

Another intelligent solution in the themed vehicle is the trunk mat, which has integrated heated seat cushions. The mat can be folded out and laid over the loading lip. This protects the trunk edge while the vehicle is being loaded or unloaded, and also provides a warm area to sit on when putting on or taking off your ski boots. Small LED spotlights on the inside of the tailgate provide light.

The Audi Q3 Vail features a 2.5-liter five-cylinder TFSI engine with direct injection and turbocharging that generates an output of 231 kW (314 hp) and 400 Nm (295.02 lb-ft) of torque from a displacement of 2,480 cc.

The engine’s five cylinders are consecutively numbered; red wrinkled-finish paint has been applied to the cylinder head cover. A panel made from carbon-fiber-reinforced polymer (CFRP) partially covers the engine, and the air filter is also protected against dirt. There is a decorative trim made from plastic around the engine compartment. The acoustic mat on the inside of the engine hood has a “Q3 Vail” logo embroidered in dark gray.

The power of the turbocharged five-cylinder unit is transferred to the quattro permanent all-wheel drive system via a seven-speed S tronic transmission. The
Audi Q3 Vail accelerates from zero to 100 km/h (62.14 mph) in 5.5 seconds and continues to a top speed of 262 km/h (162.80 mph).

# # #

The Audi Group delivered around 1,092,400 cars of the Audi brand to customers in 2010. The Company posted revenue of €35.4 billion and an operating profit of €3.3 billion in 2010. In the first half of 2011, the Audi Group sold 652,970 vehicles bearing the four rings worldwide and achieved record figures in terms of revenue (€21.5 billion) and operating profit (€2.5 billion). Audi produces vehicles in Ingolstadt and Neckarsulm (Germany), GyÅ‘r (Hungary), Changchun (China) and Brussels (Belgium). Aurangabad in India saw the start of CKD production of the Audi A6 at the end of 2007, of the Audi A4 in early October 2008 and of the Audi Q5 in July 2010. Production of the new Audi A1 has been running at the Brussels plant since May 2010. The Audi Q3 has been built in Martorell (Spain) since June 2011. The Company is active in more than 100 markets worldwide. AUDI AG’s wholly owned subsidiaries include AUDI HUNGARIA MOTOR Kft., Automobili Lamborghini Holding S.p.A. in Sant’Agata Bolognese (Italy) and quattro GmbH in Neckarsulm. Audi currently employs around 60,000 people worldwide, including around 46,600 in Germany. Between 2011 and 2015 the brand with the four rings is planning to invest more than €11 billion, mainly in new products, in order to sustain the Company’s technological lead embodied in its “Vorsprung durch Technik” slogan. By 2015, Audi plans to increase the number of models in its portfolio to 42.

Audi has long been fulfilling its social responsibility on many levels – with the aim of making the future worth living for generations to come. The basis for Audi’s lasting success is therefore formed by environmental protection, the conservation of resources, international competitiveness and a forward-looking human resources policy. One example of AUDI AG’s commitment to environmental issues is the newly established Audi Environmental Foundation. Under the heading of “Audi balanced mobility,” the Company is directing its activities toward a major goal – comprehensive CO2-neutral mobility.

Iconic Audi allroad returns to the U.S. for the 2013 Model Year

Posted on 10 January 2012 by

  • Audi allroad returns to the U.S. for the first time since 2005
  • Iconic design and functionality blended with segment-leading technology
  • Allroad debuts at North American International Auto Show in Detroit

Making its re-entry into the U.S. market for the first time since 2005, the Audi allroad made its debut at the North American International Auto Show in Detroit. The new allroad is built on the A4 platform and has been modified to meet the functionality and design elements that define the iconic allroad.

The new allroad features 211 horsepower with 258 pounds-foot of torque that makes it faster and more fuel efficient than its predecessor.

The exterior features a unique single frame grille design with vertical chrome struts, stainless steel skid plates and side sills, and raised aluminum-optic roof rails. Matte finished lower bumpers and wheel arches are standard, while a full paint finish is optional.

The Audi allroad will replace the A4 Avant starting in the 2013 model year, and will be 0.6 inches wider and 2.3 inches taller with 1.5 inches greater ground clearance. The new allroad is 185.9 inches in length with a wheelbase of 110.4 inches. Compared to its predecessor, the new allroad has a longer wheelbase for ride comfort and more headroom for front passengers. The allroad has 27 cubic feet of cargo space and a spacious 50 cubic feet of cargo space with the seats folded down. An optional power tailgate is available. 18-inch wheels are standard, and 19-inch wheels are optional.

The interior of the new allroad features a standard Panorama sunroof, 8-way power seats, and Aluminum Trigon inlays. Heated front seats, driver memory, a choice of three wood inlays, and a 505 watt Bang & Olufsen Sound System are optional. The allroad can also be equipped with a sports interior package featuring 12-way power front sport seats, and a three-spoke steering wheel with shift paddles.

Audi offers several advanced technology features for the A4 family, including adaptive front lighting and Audi side assist, which monitors the space behind and beside the A4 by radar and detects any vehicles in neighboring lanes. Driving in the A4 is also enhanced by the optional Driver Assistance package, which features adaptive cruise control that keeps the A4 at a constant distance from the preceding vehicle, active lane assist, and dynamic steering. Dynamic steering varies the effort as well as the steering ratio at different speeds. Active lane assist allows the steering to help maintain lane discipline should the driver begin to sway outside of the lane markings without setting the turn signal.

Audi is the first company worldwide to feature factory-installed wireless internet, enabling the innovative infotainment system called Audi connect™. Previously available in the A6, A7, A8 and Q7, Audi connect will now be available on all A4 and A5 models, making Audi the only brand worldwide to feature this level of internet system integrated service in the segment.

With Audi connect, the onboard MMI® Navigation system is enhanced with Google Earth™ maps and real-time SiriusXM Traffic information, for a true aerial view of the route. Audi connect also features real-time localized weather, news and live fuel prices; Google Local Search for detailed information about travel destinations, such as restaurant or hotel hours, pricing and customer reviews; the myAudi Destination feature, which allows registered users to log on to Google Maps™ from any location and download up to 50 destinations to the vehicle; and a rolling Wi-Fi hotspot, allowing up to eight Wi-Fi-enabled devices to simultaneously use the wireless connectivity.

Engine
− 2.0 liter TFSI engine with 211 horsepower and 258 lb-ft of torque

Powertrain
− 8-speed tiptronic transmission, standard
− quattro permanent all-wheel drive, standard
− 27 cubic feet of cargo space 50 cubic feet of cargo space with seats folded down

Chassis
− 185.9 inches in length; wheelbase of 110.4 inches, longer than predecessor for ride comfort and more headroom for front passengers
− 18-inch wheels standard, 19-inch wheels optional
Exterior
− Features single frame grille design with vertical chrome struts, stainless steel skid plates and side sills, and raised aluminum-optic roof rails
− Matte finished lower bumpers and wheel arches standard, full paint finish optional
− Unique single frame grille design with vertical chrome struts, stainless steel skid plates and side sills, and aluminum-optic roof rails. Matte finished lower bumpers and wheel arches are standard, full paint finish is optional

Interior
− Standard Panorama sunroof, 8-way power seats and Aluminum Trigon inlays
− Optional heated front seats, driver memory, choice of three wood inlays and 505 watt Bang & Olufsen Sound System
− Available sports interior package with 12-way power front sport seats and three-spoke steering wheel with shift paddles

Technology
− Audi offers advanced technology features, including Audi side assist and adaptive front lighting. Also available is the Audi Driver Assistance package, including adaptive cruise control with stop & go, active lane assist and dynamic steering
− Factory-installed wireless internet, enabling features such as Audi connect™ for real-time weather, traffic, news and live fuel prices. First introduced in the A7, A4 models will be first in the segment with factory installed internet connectivity.

ABOUT AUDI
Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands globally. Audi was a top-performing luxury brand in Europe during 2011, and broke all-time company sales records in the U.S. Through 2016, AUDI AG will invest about $17 billion on new products and technologies. Visit www.audiusa.com or www.audiusanews.com for more information regarding Audi vehicle and business issues.

The New Audi A4 and S4 for 2013 Model Year

Posted on 09 January 2012 by

  • Audi presents the re-designed A4 and S4 models
  • The allroad quattro returns to the U.S. for the first time in 7 years
  • Highest levels of integrated connectivity and driver assistance systems in the segment with Audi connect™

Audi brings intelligent technologies, efficiency, exhilarating driving dynamics, state-of-the-art infotainment and new design elements to the best-selling Audi A4 series for the 2013 model year. Now in its eighth generation, the Audi A4 – known for its progressive design, sportiness and efficient performance – is available in Sedan and sporty S4 models, and – making its re-entry into the U.S. market – the iconic Audi allroad quattro.

The chassis of the A4 is striking with its sporty precision, high ride comfort and superior safety. Aluminum components of the five-link front suspension and the trapezoidal-link rear suspension provide responsive handling and are optimized to reduce weight. The electromechanical power steering is new in all models of the series and requires no energy for straight-ahead motion, thereby reducing emissions of up to 11g/mile. In addition, it is lighter than the previous hydraulic steering system further improving efficiency through its reduced weight.

Exclusive to Audi, the A4 model also features Audi drive select, a system that adjusts the vehicle’s transmission shift characteristics, throttle response, and dynamic steering. On the S4, the Audi drive select system can also control the adaptive damping suspension and quattro sport differential. Audi drive select offers 27 distinct driving configurations, allowing drivers to configure vehicle drive characteristics exactly to their liking with their choice of Comfort, Auto, Dynamic or Individual settings.

The Audi A4 series has a striking new exterior design with accentuated horizontal lines, arched engine hood, tapered upper corners of the single frame grill, and three-dimensionally highlighted cross ribs and Audi rings. The A4 has redesigned bumpers with angular air inlets, revised grille, and rectangular front fog lights. The allroad quattro is easily recognizable with its flared wheel arches, vertical chrome struts in the grille, and round fog lights. The headlights have also been redesigned both in terms of their exterior shape and the arrangement of the lighting elements. The unmistakable LED daytime running lights have been redesigned and make the A4 instantly recognizable.

The interior of the A4 models has also been refined, with reconfigured climate and infotainment controls, and exclusive wood inlays. The switchgear, steering wheel, and instrument panel have also been enhanced with chrome and high-gloss applications. The result is a further strengthening of the benchmark interior on the A4.

All interior colors – except black – have been re-coordinated and the upholstery range has been revised with Fine Nappa leather. Inlays are now available in Aluminum Trigon, Walnut dark brown, fine grain Ash natural, and layered Oak. The interior of the S line sport package comes in black, refined with high-quality applications. 17-inch wheels are standard on the A4, 18-inch wheels are standard on the S4 and allroad, and 19-inch wheels are optional on all carlines.

The A4 Sedan’s luggage compartment has 17 cubic feet of space, and 34 cubic feet with the seats folded down. The A4 allroad quattro has 28 cubic feet of space and 50 cubic feet with the seats folded down, respectively. An electrically-operated tailgate is available for the allroad.

Audi offers several advanced technology features for the A4 family, including adaptive front lighting and Audi side assist, which monitors the space behind and beside the A4 by radar and detects any vehicles in the neighboring lanes. Driving in the A4 is also enhanced by the optional Driver Assistance package, which features adaptive cruise control that keeps the A4 at a constant distance from the preceding vehicle, active lane assist, and dynamic steering. Dynamic steering varies the effort as well as the steering ratio. Active lane assist allows the steering to help maintain lane discipline should the driver begin to sway outside of the lane markings without setting the turn signal.

Audi is the first company worldwide to feature factory-installed wireless internet, enabling the innovative infotainment system called Audi connect™. Previously available in the A6, A7, A8 and Q7, Audi connect will now be available on all A4 models, making Audi the only brand worldwide to feature this level of integrated connectivity in the B segment.

With Audi connect, the onboard MMI® Navigation system is enhanced with Google Earth™ maps and real-time SiriusXM Traffic information, for a true aerial view of the route. Audi connect also features real-time localized weather, news and live fuel prices; Google Local Search for detailed information about travel destinations, such as restaurant or hotel hours, pricing and customer reviews; the myAudi Destination feature, which allows registered users to log on to Google Maps™ from any location and download up to 50 destinations to the vehicle; and a rolling Wi-Fi hotspot, allowing up to eight Wi-Fi-enabled devices to simultaneously use the wireless connectivity.

Engine
− 2.0 liter TFSI engine with 211 horsepower and 258 lb-ft of torque (A4 and allroad)
− 3.0 liter TFSI engine with 333 horsepower and 325 lb-ft of torque (S4)

Powertrain
− Continuously variable multitronic transmission is standard on the A4 sedan
− Six-speed manual transmission is standard on the A4 quattro and S4 sedans
− Seven-speed S tronic transmission is optional on the S4
− Eight-speed tiptronic transmission is standard on the allroad and optional on the A4 quattro sedan
− quattro permanent all-wheel drive is standard on the S4 and allroad, and available on the A4 sedan

Chassis
− Sporty precision, high ride comfort and superior safety
− Audi drive select with choice of Comfort, Auto, Dynamic or Individual settings
− 17-inch wheels standard on A4, 18-inch wheels standard on S4 and allroad, 19-inch wheels optional on all car lines

Exterior
− New design with accentuated lines, arched engine hood, tapered upper corners of the single frame grille, and three-dimensionally highlighted cross ribs and Audi rings
− Redesigned headlamp and tail lamp designs; available Xenon plus headlights and LED daytime running lights & taillights
− New paint finishes for A4, including Scuba Blue metallic & Volcano Red metallic; new paint finishes for S4 include Prism Silver crystal effect and Misano Red pearl effect
− New LED license plate lighting

Interior
− New steering wheels with chrome and high-gloss inlays; high-gloss applications and slender chrome trim at the controls
− Modified wiper and signal stalks, and ignition key
− Re-coordinated interior colors and revised upholster range, with Fine Nappa leather replacing Silk Nappa leather on S4
− New inlays: Layered Oak, and fine grain Ash natural (matte finish)

Technology
− Audi offers advanced technology features, including Audi side assist and adaptive front lighting. Also available is the Audi Driver Assistance package, including adaptive cruise control with stop & go, active lane assist and dynamic steering
− Factory-installed wireless internet, enabling features such as Audi connect™ for real-time weather, traffic, news and live fuel prices. First introduced in the A7, A4 models will be first in the segment with factory installed internet connectivity.

ABOUT AUDI
Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands globally. Audi was a top-performing luxury brand in Europe during 2011, and broke all-time company sales records in the U.S. Through 2016, AUDI AG will invest about $17 billion on new products and technologies. Visit www.audiusa.com or www.audiusanews.com for more information regarding Audi vehicle and business issues.

Audi achieves highest-ever U.S. annual sales eclipsing 101,629 record set in 2010

Posted on 29 November 2011 by

  • Audi set sales records in each of the first 10 months of this year with a November record expected later this week
  • Sales through the Thanksgiving weekend stood at 102,055 vehicles with more than a month to go in 2011
  • Audi Certified pre-owned sales also set an annual record, beating the mark set in 2008

With just over a month remaining in 2011, Audi of America achieved a new annual sales record over the hectic holiday shopping weekend. With 102,055 sales of premium cars and SUVs already reported this year, the Audi brand eclipsed the previous sales record of 101,629 set at the end of 2010.

Audi also established a new annual record with its Certified pre-owned sales. Audi CPO sales through the end of the Thanksgiving weekend totaled 33,102 vehicles, up 32% from a year earlier. The previous annual sales record for Audi CPO business was 32,108 vehicles sold in 2008.

The record set for new car annual sales marks the second time the Audi brand has topped the 100,000 mark since it established its U.S. business more than 41 years ago. Audi momentum has been evident throughout the year as sales set new records in every month of the year to date. Audi expects to register its 11th record month of 2011 when full November sales totals are reported later this week.

“The Audi momentum story began a few years ago with the restructuring of our U.S. business model and the steady arrival of exciting new models that have captured the imagination of the American premium car customer,” said Johan de Nysschen, President, Audi of America. “Through precarious economic conditions, we have held fast to this plan along with our dealers who have devoted record levels of investments in their franchises.”

ABOUT AUDI
Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands globally. During 2010 Audi was the top performing luxury brand in Europe, and broke all-time company sales records in the U.S. Over the next few years, AUDI AG will invest nearly $16 billion on new products and technologies. Visit www.audiusa.com or www.audiusanews.com for more information regarding Audi vehicles and business issues.

Boardwalk Audi Has Become the Highest-Rated DealerRater Certified Audi Dealer in Texas

Posted on 21 November 2011 by

DealerRater, the nation’s premier car dealer review web site, has certified Boardwalk Audi, one of the premier car dealerships in the nation.

Dealerships that qualify for this certification program must be committed to quality customer service and in good standing with DealerRater. Certified Dealers have the opportunity to actively engage DealerRater community members and potential customers. DealerRater visitors can feel confident in knowing that a Certified Dealer is dedicated to providing a high level of customer attention and in the event of a disappointing experience, will work with the reviewer to rectify the situation.

In the past two years, DealerRater has demonstrated record increases in dealer reviews, web traffic and registered users. “Our steady growth points to the increasing significance of third-party online reviews in today’s auto marketplace,” said Chip Grueter, President of DealerRater. “Consumers are increasingly relying on credible, third-party review sites like DealerRater to research prospective dealerships across multiple geographic areas and vehicle brands so as to find the right car dealer committed to quality customer service.”

Brian Ongaro, Vice President of Sales and Marketing for Boardwalk Auto Group said, “We chose DealerRater because we understand the importance of building trust with online shoppers. We feel that DealerRater has become one of the primary information sources for car buying consumers. More than that though, we embrace the complete unbiased customer feedback and the transparency that DealerRater provides our entire organization.”

About Boardwalk Audi
With its distinctive 42,000 square foot dealership–the largest in the Audi USA dealer portfolio–Boardwalk Audi is committed to interlacing Audi’s unparalleled engineering prowess with exceptional service performance. As a member of Boardwalk Auto Group, Boardwalk Audi cultivates a focus on top-flight performance.

About Boardwalk Auto Group
Boardwalk Auto Group is one of the premier auto groups in the nation representing Audi, Ferrari, Lamborghini, Maserati, Porsche, and Volkswagen. Learn more about Boardwalk Auto Group at http://www.BoardwalkAutoGroup.com.

About DealerRater®
DealerRater was founded in 2002 as the first car dealer review website worldwide. DealerRater is the world’s #1 online resource for anyone seeking third-party information on automobile dealerships. DealerRater features more than 41,000 U.S. and International car dealers, 460,000 user reviews and over 1,000,000 cars for sale. DealerRater attracts more than 5 million consumers every year who visit the site to search for car dealerships, read current reviews, write their own descriptive reviews, and find car deals – all for free. Car dealers are rated on the criteria of customer service, quality of work, friendliness, price and overall experience.

The official press release can be found on PRweb.com – Boardwalk Audi Has Become the Highest-Rated DealerRater Certified Audi Dealer in Texas

Audi Wins Three 2012 Kelley Blue Book Best Resale Value Awards

Posted on 17 November 2011 by

  • Kelley Blue Book’s kbb.com Best Resale Value Awards honor 2012 vehicles predicted to hold value best down the road 
  • 2012 Audi Q7 and 2012 Audi A5 receive recognition

Audi today announced that it received three 2012 Best Resale Value Awards from Kelley Blue Book’s kbb.com, the leading provider of new and used vehicle information. The annual Kelley Blue Book Best Resale Value Awards recognize vehicles expected to maintain the greatest proportion of their original list price after five years of ownership. The 2012 Audi Q7 received two awards, and the 2012 Audi A5 also received recognition.

“At Audi, it is always our goal to produce dynamic, top performing vehicles that retain their value. We’re proud that the 2012 Audi Q7 and A5 have received a stamp of approval from Kelley Blue Book’s kbb.com,” said Johan de Nysschen, President, Audi of America.

The 2012 Audi Q7 was named Best Resale Value in the Luxury Utility Vehicle class, and was one of the Top 10 cars with Best Resale Value according to Kelley Blue Book’s kbb.com. The seven-passenger Audi Q7 exceeds driver and passenger expectations for functionality and comfort. Q7 customers have the option of a gasoline turbocharged, fuel-injected 3.0 liter TFSI engine, or a powerful yet fuel efficient V6 turbocharged direct injection TDI clean diesel engine. The Audi Q7 features a luxurious, premium interior including heated and available cooled, twelve-way power front seats, fore and aft adjustable rear middle seats, and foldable seats in the third row. For maximum comfort, an available panoramic roof gives the cabin a light, open feeling. The 2012 Audi Q7 offers the most advanced Audi technologies available, including Audi connect with a rolling Wi-Fi® Hotspot for up to eight devices and Google Voice Local Search. The Audi music interface with iPod®/iPhone® connectivity ensures user friendly perusing of play lists and song titles via the Audi MMI system. A full complement of airbags, including Sideguard® head curtain airbags for all three rows of seats ensures passengers stay safe.

The 2012 Audi A5 was named Best Resale Value in the Luxury Car class by Kelley Blue Book’s kbb.com. The A5, available in Coupe and Cabriolet models, offers drivers and passengers exceptional performance and safety. The A5 is equipped with the award-winning Audi 2.0L TFSI® engine, a fuel-sipping, yet torque laden powerplant that generates 211 hp at 4,300 rpm and 258 lb-ft of torque at 1,500 rpm. The Coupe offers the choice of a precise six-speed manual transmission or an available Tiptronic® eight speed automatic transmission, while the Cabriolet model comes standard with an Audi FrontTrak® front-wheel drive, multitronic® continuously variable transmission, with a Tiptronic eight-speed available on quattro® models. The 2012 Audi A5 features unmistakable LED daytime running lights and an ergonomic interior designed around passenger comfort. Available driver convenience technologies, such as Audi MMI® Navigation plus, Audi MMI Radio plus, and Audi music interface, add pure enjoyment to the driving experience. A full complement of airbags and electronic stability control ensures passengers stay safe.

Kelley Blue Book’s Best Resale Value Awards are based on projections from the Kelley Blue Book® Official Residual Value Guide, determined by a skilled staff of automotive analysts. Kelley Blue Book examines current vehicle data, sales data, market conditions for each vehicle, competition within vehicle segments and expectations of the future economy. This year’s awards are based on 2012 model-year vehicles.

About Kelley Blue Book (www.kbb.com)
Founded in 1926, Kelley Blue Book, The Trusted Resource®, is the only vehicle valuation and information source trusted and relied upon by both consumers and the industry. Each week the company provides the most market-reflective values in the industry on its top-rated website www.kbb.com, including its famous Blue Book® Trade-In and Retail Values and Fair Purchase Price, which reports what others are paying for new cars this week. The company also provides vehicle pricing and values through various products and services available to car dealers, auto manufacturers, finance and insurance companies as well as governmental agencies. Kbb.com provides consumer pricing and information on minivans, pickup-trucks, cars, hybrids and SUVs. Kelley Blue Book Co. Inc. is a wholly owned subsidiary of AutoTrader.com.

About Audi of America
Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands globally. During 2010 Audi was the top performing luxury brand in Europe and broke all-time company sales records in the U.S. Over the next few years, AUDI AG will invest nearly $16 billion on new products and technologies. Visit www.audiusa.com or www.audiusanews.com for more information regarding Audi vehicle and business issues.

Audi reports best U.S. October sales in its history; tenth record-setting month of 2011

Posted on 01 November 2011 by

  • October sales of 10,225 represent a 25.8% gain from a year earlier
  • Sales of Audi TT and Audi A5 experienced 133.7% and 21.5% sales increases respectively
  • Sales of Audi Q5 rose 24.3%, marking second-best month for the SUV

Audi today reported record October U.S. sales of 10,225 vehicles, topping the 8,128 vehicles sold in October 2010. With the October 2011 results, the Audi brand has set record U.S. sales every month of this year.

Audi U.S. year-to-date sales increased 16.5% to 95,206. The premium car brand has recorded record sales in 14 out of the past 15 months. The year-to-date sales for 2011 already rank as the second-best year in the U.S. for Audi, only trailing only the record 101,629 sales established in 2010.

“As we head into the fourth quarter, it is clear that consumers are eager to drive the superior lineup of Audi vehicles,” said Audi of America President Johan de Nysschen. “Sales continue to reinforce that Audi holds a desirable position within the high-end sector of the premium car market due to our exceptionally engineered vehicles. All signs continue to point toward 2011 winding up as one of the best years for Audi in the U.S. market.”

The favorable Audi performance in October was bolstered by consumer response to the all-new 2012 Audi A6 and the 2012 Audi A7, the brand’s most technologically advanced models to date.

Sales of the Audi A6 – which recently received the Insurance Institute for Highway Safety’s Top Safety Pick award – rose 43.9% to 1,186 vehicles compared to October 2010 A6 sales. Demand for the stylish Audi A7, introduced this spring, remained strong with 655 vehicles sold for the month. The all-new A6 and A7 feature Audi’s industry-leading navigation and safety technology, including MMI® Navigation plus with Google Earth™, Audi connect™ with wireless internet access and Night Vision Assistant with thermal imaging.

Audi SUV models constituted a healthy 33.0% of overall Audi sales in October. Year-over-year results for the popular Audi Q5 compact crossover sport-utility vehicle increased 24.3% year-over-year with 2,610 vehicles sold, making October the second-best sales month for the Q5 in company history. Year-to-date sales of 7,474 of the popular Audi Q7 full-size luxury sport-utility vehicle increased 25.4%, when compared to 2010.

October marked another exceptional month for the Audi A8, the band’s flagship sedan. Sales of the A8 climbed 991.4% YOY to 382 vehicles sold, when compared to October 2010.

The Audi A6, A7, A8 and Q7 vehicles – the brand’s entries in the top premium vehicle segments – made up 29.0% of overall sales in October.

The Audi Q7 TDI clean diesel model accounted for 43.0% of the sales mix in the lineup for the month and 43.0% mix for the year. Year-to-date Audi A3 sales increased 4.7%, with 412 vehicles sold in October. As consumers continued to show a preference for efficiency, the Audi A3 TDI clean diesel model accounted for 45.0% of the total A3 sales mix for the month and a 55.0% mix for the year.

The introduction of the Audi TT RS sports car helped boost total Audi TT sales to an increase of 133.7% from a year earlier with 194 vehicles sold in October. Audi TT YTD sales increased 33.4% over 2010 to 1,856 vehicles sold.

October 2011 sales of the Audi A5 were strong, with 1,394 vehicles sold, an increase of 21.5%, when compared to 2010.

Audi Certified Pre-Owned sales of 2,776 vehicles mark the best October on record and the eighth-consecutive record month. Year-to-date sales of 31,165 put Audi on track to deliver one of the best CPO years on record.

For the record-setting month of October 2011, four Audi models recorded YTD sales increases of over 25.0%, including the Audi A8, the Audi Q7, the Audi R8 and the Audi TT. In addition, the Audi southern region experienced strong gains, with October sales up 24.0% to 2,565 vehicles sold, and sales in the Audi western regions increased 29.0% to 2,750 vehicles sold, when compared to October 2010.

Audi sales highlights – October 2011

  • New company record set in October with 10,225 vehicles sold, topping the 8,128 vehicles sold in October 2010.
  • Audi sales in the U.S. grew 16.5% to 95,206 premium vehicles sold from January 2011 through October 2011.
  • Four models within Audi lineup post YTD gains exceeding 25.0%.

Audi A6, A7 and A8 October sales and news notes

  • Strong initial sales for the all-new 2012 A6 with 1,186 vehicles sold, an increase of 43.9% over October 2010
  • 2012 Audi A7 sustains momentum with 655 vehicles sold.
  • Audi A8 sales increase 991.4% YOY to 382 vehicles sold; YTD A8 sales up 564.9% to 4,561 vehicles sold.

Audi A3, Q5 and Q7 October sales and news notes

  • Audi A3 sales up 4.7% YTD, with 5,435 sold for the year.
  • Audi Q7 sales in October up 25.4% YTD, compared to 2010.
  • TDI clean diesel technology represented 43.0% of total Q7 sales for October and 45.0% of total A3 sales for October.
  • Sales of Audi Q5 increased 24.3% year-over-year, marking second-best month in company history.

Audi TT October sales and news notes

  • Audi TT sales increased 133.7% from the same period last year to 194 vehicles sold in October 2011; YTD sales experience 33.4% increase with 1,856 vehicles sold in 2011 through October.

Audi Certified Pre-Owned sales and news notes

  • Audi CPO sales up 15.7% versus 2010.
  • YTD sales up 33.0% with 31,165 vehicles sold.
AUDI US SNAPSHOT
— Year to Date —
Model
Line		 October-
11
Actual		 October-
10
Actual		 Yr/Yr %
Change		 October-
11
YTD
Actual		 October-
10
YTD
Actual		 Yr/Yr
%
Change
A3 412 622 -33.8 % 5,435 5,192 4.7 %
A4 2,613 2,469 5.8 % 29,011 28,398 2.2 %
A5 1,394 1,147 21.5 % 13,118 13,743 -4.5 %
A6 1,186 824 43.9 % 7,890 7,035 12.2 %
A7 655 0 0.0 % 4,752 0 0.0 %
A8 382 35 991.4 % 4,561 686 564.9 %
Audi
Q5		 2,610 2,099 24.3 % 20,181 18,735 7.7 %
Audi
Q7		 710 789 -10.0 % 7,474 5,962 25.4 %
R8 69 60 15.0 % 928 576 61.1 %
TT 194 83 133.7 % 1,856 1,391 33.4 %
Total Audi Sales 10,225 8,128 25.8 % 95,206 81,718 16.5 %

Audi Best Buddies Challenge: Washington, D.C. Aims for a Record Breaking Year

Posted on 21 October 2011 by

  • Audi teams up with Best Buddies to raise $1.7 million in total donations benefiting people with intellectual and developmental disabilities
  • More than 1,200 people and celebrity guests to participate, up from 800 last year
  • Audi’s president Johan de Nysschen, serving as the event’s Chairman, announces a renewed three year commitment to the organization

Audi is on a mission to help Best Buddies International raise a record-setting $1.7 million in total donations at the 2011 Audi Best Buddies Challenge: Washington, D.C, a charity walk, run and ride on October 22. Founded by Anthony Kennedy Shriver in 1989, Best Buddies is dedicated to creating opportunities for friendship, employment and leadership training for people with intellectual and developmental disabilities (IDD).

As the largest corporate team – raising close to $140,000 – and Title Sponsor of the Challenge, Audi aims to help Best Buddies exceed last year’s $1.2 million raised. 1,200 participants will race in the Challenge, chaired by Johan de Nysschen, President, Audi of America. Additionally, the company has renewed its partnership with Best Buddies for another three years. During this time, Audi will continue to serve as the Title Sponsor of the D.C. Challenge, provide vehicles as the official car of Best Buddies, and support the launch of a formal job program in the D.C. area.

“I am deeply honored to serve as Honorary Chair of this year’s Audi Best Buddies Challenge: Washington, D.C.,” said de Nysschen. “I am particularly proud of the extended level of connection our company has established with Best Buddies since the inception of the partnership. This year, with close to 150 employees, dealers, partners and their friends and families joining the Audi team, our participation once again reflects this commitment.”

On Saturday, October 22, hundreds of cyclists will take to the starting line at the base of the Washington Monument on the National Mall for a 100K (62-mile) or 20-mile ride through the nation’s capital. The Challenge, which is open to participants of all ages and abilities and is designed to showcase the Best Buddies mission in action, also features the Carl Lewis Challenge, a 5K run/walk chaired and led by the Olympic gold-medalist himself, and the Celebrity-Student Fun Run, a 5K run/walk for high school and college students chaired and led by “Glee’s” Lauren Potter.

Several other celebrities, professional athletes and special guests are also expected to participate in the Challenge, including Honorary Co-Chairs Ted Leonsis, Owner, Washington Capitals, Washington Mystics and Washington Wizards, and his buddy Ken Holden, Buddy Ambassador; American Cycling Legend Bobby Julich; American Olympic Cyclist Bobby Lea and his brother Syd Lea, a Special Olympics Cycling Gold-Medalist; Best Buddies International Founder and Chairman Anthony K. Shriver; Miss Teen USA Danielle Doty, Miss District of Columbia Heather Swann, Miss Teen District of Columbia Imani Bentham, Miss Maryland Allyn Rose, and Miss Teen Maryland Kristen Nicholson; Pop Artist Romero Britto; and Professional Tri-Athlete Omar Nour.

Additionally, US Senator Jeff Bingaman (D-NM), US Senator Roy Blunt (R-MO), US Senator Richard Burr (R-NC), US Senator Tom R. Harkin (D-IA), US Congressman Gregg Harper (R-MS), US Senator Barbara A. Mikulski (D-MD), US Congressman Jim Moran (D-VA), US Congresswoman Eleanor Holmes Norton (D-DC), US Congresswoman Nancy Pelosi (Democratic Leader), US Senator Jim Risch (R-ID), US Senator Marco A. Rubio (R-FL), and US Senator Mark R. Warner (D-VA) have also graciously agreed to join the Challenge’s Political Ambassador Committee to help promote not only the event, but also inclusion for individuals with IDD.

Since partnering with Best Buddies International in 2007, Audi has helped the organization raise over $44 million in total donations in its primary fundraising events, such as this one. Further, the company has actively engaged employees and dealers on various programs and levels, ranging from employees volunteering to become members of local Best Buddies boards to hiring a Best Buddies Jobs participant to work part-time at Audi‘s Virginia headquarters.

“I can proudly say on behalf of the Audi organization that this partnership has been tremendously rewarding for us, and it is with great excitement that we have announced our renewed partnership with Best Buddies for another three years,” said Johan de Nysschen. “We not only hope to help Best Buddies break its overall fund-raising record this year, but we also hope to inspire other local business to get involved to help us create employment opportunities for individuals with IDD and build a more formal job program in the future.”

This year, activities at the Challenge will also include special “Friendship Races,” where event participants join buddies on tandem bicycles. One of these races will be dedicated to the late Eunice Kennedy Shriver and Sargent Shriver, great philanthropists who truly believed that the human spirit could overcome any obstacles.

“I am extremely grateful that Audi has agreed to be the title sponsor of the Audi Best Buddies Challenge: Washington, D.C., not only for this year, but also for the next three years,” said Anthony K. Shriver, Founder and Chairman, Best Buddies International. “I am also delighted that Johan de Nysschen is Chairing the event, and that Team Audi will have such a strong presence there, both of which illustrate Audi’s company-wide commitment to the Best Buddies mission. But, Audi has truly gone above and beyond in its support for Best Buddies Jobs, as the company has hired a participant with an intellectual disability to work at its headquarters, and is helping to encourage other businesses in the D.C. area to do the same.”

The Challenge, which occurs in October to coincide with the Congress-designated National Disability Employment Awareness Month, will be capped off by a luncheon and private musical performance by Kool & The Gang.

ABOUT AUDI
Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands globally. During 2010 Audi was the top performing luxury brand in Europe, and broke all-time company sales records in the U.S. Over the next few years, AUDI AG will invest nearly $16 billion on new products and technologies. Visit www.audiusa.com orwww.audiusanews.com for more information regarding Audi vehicle and business issues.

ABOUT BEST BUDDIES
Best Buddies® is a nonprofit 501(c)(3) organization dedicated to establishing a global volunteer movement that creates opportunities for one-to-one friendships, integrated employment and leadership development for people with intellectual and developmental disabilities. Founded in 1989 by Anthony K. Shriver, Best Buddies is a vibrant organization that has grown from one original chapter to almost 1,500 middle school, high school, and college chapters worldwide. Today, Best Buddies’ seven formal programs –Middle Schools, High Schools, Colleges, Citizens, e-Buddies® , Jobs and Ambassadors – engage participants in each of the 50 states and in 50 countries, positively impacting the lives of nearly 700,000 people with and without disabilities around the world. As a resultof their involvement with Best Buddies, people with intellectual and developmental disabilities secure rewarding jobs, live on their own, become inspirational leaders, and make lifelong friendships. For more information, please visit www.bestbuddies.org or www.bestbuddieschallenge.org.

Title and 1-2-3-4-5-6 result for Audi at Valencia

Posted on 06 October 2011 by

  • With a podium finish Martin Tomczyk celebrates his first DTM title
  • Mattias Ekström remains undefeated at Valencia
  • Filipe Albuquerque with first podium result

Triumph at Valencia: With a 1-2-3-4-5-6 result and an early title win Audi managed to crown its 2011 DTM season. Mattias Ekström celebrated his third victory of the season, Filipe Albuquerque, as the runner-up, his first podium finish and Martin Tomczyk in third place is the new DTM Champion.

Third place was sufficient for Martin Tomczyk to be determined as the early title winner. With a 13-point advantage over his title rival, Bruno Spengler (Mercedes-Benz), the Bavarian managed a special feat: For the first time he won the coveted DTM trophy, for the first time Audi Sport Team Phoenix achieved this with a year-old car, and it has been seven years that an Audi driver was determined as the champion even before the finale. In 2004, Mattias Ekström, who now celebrated overall victory at Valencia, had last secured an early title win. Tomczyk had managed a perfect recovery after having started from position ten on the grid. As early as on lap one he was on position six, and in third place after his second stop.

“I extend warm congratulations to Martin Tomczyk, his team and the entire Audi squad on this outstanding achievement. The fans experience captivating duels at the highest sporting level and in Martin an absolutely deserving champion of the 2011 season,” says Rupert Stadler, Chairman of the Board of Management of AUDI AG. “After the triumph at the Le Mans 24 Hours and numerous other victories this title is already crowning a successful Audi motorsport year now.” His fellow board member Michael Dick, who is responsible for Technical Development, also congratulated the new champion: “’Well done’ to Martin Tomczyk, who has driven an outstanding season and always proved to be a fair and tremendous sportsman both on and off the track. At the same time, the fifth DTM title of the Audi A4 DTM since its debut in the 2004 season is a fantastic farewell gift. The development of our new Audi A5 DTM for the next season is concurrently in full swing. At Audi, we’re working on this car to follow in the successful footsteps of its predecessor with all our passion.”

The driver who definitely dominated the racing action in Spain was Mattias Ekström. The two-time champion led the field on 38 of the 45 laps. After the successes at the Nürburgring and Oschersleben the Swede from Audi Sport Team Abt Sportsline celebrated his third race victory within four races. Behind him, Filipe Albuquerque complemented what was a perfect weekend for him. The DTM rookie from Portugal had started from position two, defended his place up to seeing the checkered flag, and thus gave himself and Audi Sport Team Rosberg the best result of the season. He finished 15.847 seconds ahead of Martin Tomczyk.

Subject to an appeal which two Mercedes-Benz teams have filed against the disqualification of their drivers, three other Audi racers finished in the subsequent places at Valencia. Timo Scheider, who managed setting the fastest lap, achieved fourth place in front of his Abt team-mates Miguel Molina and Oliver Jarvis. Mike Rockenfeller took ninth place, Rahel Frey 14th. Edoardo Mortara retired in the pits three laps before the end of the race due to a handling problem.

“This has been a fantastic day for Audi,” said a pleased Dr. Martin Mühlmeier, the Technical Director of Audi Sport. “Six Audi A4 DTM cars on the top six positions, Mattias Ekström has shown another top-class performance, Martin Tomczyk has clinched the title with a tremendous recovery on his own power, and Filipe Albuquerque has achieved his first podium result. We’re overjoyed.”

From the United States Head of Audi Motorsport Dr. Wolfgang Ullrich, who was on location at the ILMC race at Road Atlanta, sent his congratulations as well: “Absolutely well done, I’m tremendously happy for Martin. He has been a member of our Audi family in the DTM for eleven years and has experienced many ups and – no doubt – downs. But he has never lost his spirit and has emerged as a leader, particularly in this season. Now he has rewarded himself and his team for the hard work and the fighting spirit with the title. We’ve always known that Martin is a strong racer and a great guy – now he’s also a true champion.”

Audi wins “red dot: client of the year” award

Posted on 30 September 2011 by

  • Audi again honored as strongest brand for communication design
  • Nine red dot awards for communication services go to the brand with the four rings
  • red dot initiator Prof. Peter Zec: “Audi combines variety with consistently high design standards”

Audi stands for superb design not just with regard to automobiles: In this year’s prestigious red dot awards, the premium manufacturer won the category “red dot: client of the year” in the area of communication design for the second time in a row. This special cross-sector prize was awarded for the first time last year. The Design Zentrum Nordrhein-Westfalen awards it to the brand whose communication is characterized by particularly outstanding design. And Audi was able to repeat another success from last year: Together with its design agencies, the brand took nine of the prestigious red dot design awards – more than any other company in the contest.

The award as the best client is presented by an international jury of design experts. They were impressed by how Audi implements its particularly wide range of communication services with consistently high design standards: “Audi stands for quality and variety, from the trade fair stand through to installation in the public domain. It works with the most creative minds in the industry while remaining unique and incomparable,” says Prof. Peter Zec, initiator and CEO of red dot.

Further confirmation of Audi’s successful work with strong associates: nine red dot awards, divided between seven commissioned design agencies, for outstanding communication services – from the print campaign to the brand’s appearance at the Consumer Electronics Show in Las Vegas.

The particularly prestigious award “red dot: best of the best” went to two exceptional projects. “Qube 3”, a temporary cube-shaped building, translates the characteristics of the new Audi Q3 into a spectacular spatial experience. And for the installation “Outrace”, Audi took eight robotic arms from its production halls and installed them right in the middle of Trafalgar Square in London. Using LED light trails, these robotic arms then wrote messages in the sky which visitors had previously sent via smartphone. “Audi is the progressive premium brand. And in our communication, too, we want to surprise people time and again, in order to create exciting new insights into the four rings – while always remaining unmistakably Audi,” emphasized Lothar Korn, Head of Marketing Communications at AUDI AG.

Audi will receive the prize honoring it as “client of the year” at the “red dot gala” on October 7 in Berlin. The red dot awards for the design agencies who work for Audi will be presented on the same date. All of the winning efforts will then be on display as part of the special exhibition “Design on stage – winners red dot award: communication design 2011” until October 16 at the Alte Münze event location in Berlin. The best of the 6,468 entries in the contest will also be published in the “international yearbook communication design 2011/2012”.

The red dot design award has been presented since 1955 to creative minds all around the globe, and is awarded by the Design Zentrum Nordrhein-Westfalen in the individual disciplines of product design, communication design and design concept. The nominees for the award, which is a renowned seal of quality for outstanding design, come from a wide variety of industries and segments, from furniture manufacturers to research centers. Audi has already impressed the international jury on several occasions since the communication design category was newly established in 1993: In the past ten years alone, 58 red dot awards have gone to the brand with the four rings in this category.