Boardwalk Audi announces the addition of Debbie McNeilly

Posted on 15 March 2012 by

Boardwalk Audi is pleased to announce the recent addition of Debbie McNeilly to its sales team in Plano, Texas. Debbie McNeilly brings 10 years of automotive sales experience to Boardwalk Audi.

“Debbie McNeilly exemplifies the excellence that Boardwalk Audi is committed to. We are thrilled to have Debbie’s sales leadership and Audi expertise serving our clients in North Dallas,” said Corstiaan Westerhuis, General Manager.

Debbie McNeilly has been certified by Audi as an Audi Brand Specialist for many years. Debbie is consistently ranked one of the top five Audi Brand Specialists for the Texas region and her training and mentorship will help take Boardwalk Audi to the next level of client satisfaction.

Brian Ongaro, Vice President of Sales and Marketing for Boardwalk Auto Group said, “We are honored that Boardwalk Audi is attracting sales professionals like Debbie McNeilly. Debbie will be an integral part of Boardwalk Audi’s aggressive expansion in 2012.”

About Boardwalk Audi
Boardwalk Audi, Magna Award recipient was recently named 2012 DealerRater Audi Dealer of the Year for the State of Texas. With its distinctive 42,000 square foot dealership–the largest in the Audi USA dealer portfolio—Boardwalk Audi is committed to interlacing Audi’s unparalleled engineering prowess with exceptional service performance. As a member of Boardwalk Auto Group, Boardwalk Audi cultivates a focus on top-flight performance.

About Boardwalk Auto Group
Boardwalk Auto Group is one of the premier auto groups in the nation representing Audi, Ferrari, Lamborghini, Maserati, Porsche, and Volkswagen.

Audi reports best U.S. February sales in its history; 14th consecutive record-setting month

Posted on 06 March 2012 by

  • New vehicle sales up 10% vs. February 2011, and an increase of 14.9% YTD growth compared to 2011
  • Sales propelled by demand for top two premium categories, representing more than 25% of the sales mix, and strong TDI® clean diesel sales
  • Certified Pre-Owned sales of 2,865 vehicles marks second-best February on record, an increase of 11.2% over the same period in 2011

Audi reported its 14th straight record-setting month of sales with 8,531 luxury vehicles sold in February 2012. The results surpassed the prior February record set in 2011 by 778 vehicles. Closing in on a promising first quarter, year-over-year vehicle sales increased 10% over February 2011, and recorded 14.9% year-to-date growth compared to 2011.

“Audi continues to lead the high-end sector of the luxury car market in the U.S. Our superior lineup boasts the most technologically advanced and exceptionally engineered vehicles that Audi has ever produced,” said Audi of America President Johan de Nysschen. “We are optimistic that Audi is on track to make 2012 another banner year for the company.”

February results were buoyed by strong performance in the top two premium categories, with sales for the Audi A6 increasing 63.6% over 2011, and continued strong sales of 584 vehicles for the design-forward Audi A7, which was launched in the U.S. market in April 2011.

Other highlights include:

  • February 2012 ranks as the best February in Audi of America history, eclipsing the previous record set last year.
  • 2012 Audi A6 sales up 63.6%, compared to February 2011.
  • Audi A3 sales up 21.5%, compared to February 2011.
  • Sales of Audi Q5 increased 14%, compared to February 2011; Audi Q7 inventory extremely limited due to low supply.
  • Audi TT sales up 15.2% vs. February 2011, boosted by increased demand for the Audi TT Coupe.
  • Sales mix for Audi TDI clean diesel models finished the month at 53.9% for the A3 TDI on 253 TDI models sold, and 36.7% for the supply restricted Q7 TDI on 137 models sold.
  • Audi Certified pre-owned sales of 2,865 vehicles mark an increase of 11.2%, compared to the same period in 2011; Southern and Western regions set new all-time records for February.
  • For the record-setting month of February 2012, three Audi models recorded year-over-year sales increases of 15% or more, including the Audi A3, the Audi A6, and the Audi TT models.


ABOUT AUDI
Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands globally. Audi was a top-performing luxury brand in Europe during 2011, and broke all-time company sales records in the U.S. Through 2016, AUDI AG will invest about $17 billion on new products and technologies. Visit www.audiusa.com or www.audiusanews.com for more information regarding Audi vehicle and business issues.

AUDI US SNAPSHOT –YTD–
Model Line Feb. ’12 Actual Feb. ’11 Actual Yr/Yr % change Feb. ’12 YTD Actual Feb. ’11 YTD Actual Yr/Yr % change
A3 469 386 21.5% 1,054 1,101 -4.3%
A4 2,719 2,770 -1.8% 5,395 5,253 2.7%
A5 1,119 1,142 -2.0% 1,997 2,196 -9.1%
A6 972 594 63.6% 2,102 1,188 76.9%
A7 584 0 0.0% 1,227 0 0.0%
A8 323 361 -10.5% 647 811 -20.2%
Audi Q5 1,754 1,539 14.0% 3,745 3,123 19.9%
Audi Q7 373 742 -49.7% 1,239 1,498 -17.3%
R8 74 94 -21.3% 153 173 -11.6%
TT 144 125 15.2% 326 222 46.8%
Total Audi Sales 8,531 7,753 10.0% 17,885 15,565 14.9%
Total CPO Sales 2,865 2,577 11.2% 5,435 4,809 13.0%

NOTES:
- 2010 A4 numbers include Audi A4 sedan, Avant, and S4 models. 2009 A4 numbers include A4 cabriolet, which has been discontinued.
- 2010 A5 numbers include Audi A5 cabriolet and coupe’ and S5 cabriolet and coupe’
models. 2009 A5 numbers do not include the cabriolet models.
- A6 includes Audi A6 sedan, S6 sedan and A6 Avant models.
-All-new A7 model sales began in april 2011.
- 2010 A8 includes Audi A8 sedan, A8L sedan, and S8 sedan models. 2011 A8 includes Audi A8 sedan and A8L sedan.
- TT includes Audi TT coupe’ and TT roadster models.

 

About Boardwalk Audi
DealerRater recently named Boardwalk Audi 2012 Audi Dealer of the Year for the State of Texas. With its distinctive 42,000 square foot dealership–the largest in the Audi USA dealer portfolio—Boardwalk Audi is committed to interlacing Audi’s unparalleled engineering prowess with exceptional service performance. As a member of Boardwalk Auto Group, Boardwalk Audi cultivates a focus on top-flight performance.

About Boardwalk Auto Group  
Boardwalk Auto Group is one of the premier auto groups in the nation representing Audi, Ferrari, Lamborghini, Maserati, Porsche, and Volkswagen. Learn more about Boardwalk Auto Group at http://www.BoardwalkAutoGroup.com.

Boardwalk Auto Group Has Chosen Trade Secret as Boardwalk Audi’s Preferred Authorized Collision Repair Center

Posted on 14 February 2012 by

Boardwalk Auto Group is proud to announce that they have chosen Trade Secret as their preferred Audi Authorized Collision Repair Center. Trade Secret was recently certified for Audi aluminum frame and body repair, the second of only two centers in the State of Texas.

“This is a significant acknowledgment by Boardwalk Auto Group and Boardwalk Audi of Trade Secret’s commitment to the highest quality repair of their clients’ automobiles,” said Tom Lhotan, President of Trade Secret. “Repairing aluminum has introduced a totally new level of technical expertise and certification. It’s the next level of service, further enhancing our commitment to total customer satisfaction,” said Tom Lhotan.

Trade Secret’s Audi Authorized Collision Repair Center certification comes after a $200,000 investment in facilities, training, machinery and tooling made specifically for the repair of aluminum Audi’s, specifically the R8, A8 and the TT. Aluminum repair requires near hospital-like sterile conditions to avoid the cross contamination of steel and aluminum.

Brian Ongaro – Vice President of Sales and Marketing for Boardwalk Auto Group said, “Boardwalk knows that Trade Secret repairs each vehicle we send over as if it were their own. We have complete confidence that the collision repair will be done right, the first time.”

About Boardwalk Audi
DealerRater recently named Boardwalk Audi 2012 Audi Dealer of the Year for the State of Texas. With its distinctive 42,000 square foot dealership–the largest in the Audi USA dealer portfolio—Boardwalk Audi is committed to interlacing Audi’s unparalleled engineering prowess with exceptional service performance. As a member of Boardwalk Auto Group, Boardwalk Audi cultivates a focus on top-flight performance.

About Boardwalk Auto Group  
Boardwalk Auto Group is one of the premier auto groups in the nation representing Audi, Ferrari, Lamborghini, Maserati, Porsche, and Volkswagen. Learn more about Boardwalk Auto Group at http://www.BoardwalkAutoGroup.com.

About Trade Secret
Trade Secret has built their reputation as the finest body shop in the DFW area with the belief that it costs no more to do the job right. Learn more about Trade Secret at http://www.TradeSecretAuto.com.

DealerRater® Names Boardwalk Audi 2012 Audi Dealer of the Year for the State of Texas

Posted on 07 February 2012 by

DealerRater, the world’s premier car dealer review web site, just announced the winners of the 2012 Dealer of the Year Award Program. Through this award program, 37 manufacturer categories were represented and Boardwalk Audi, located in Plano, Texas was named 2012 Audi Dealer of the Year for the State of Texas.

According to recent studies, 84% of Americans say online evaluations have an influence on their decision to purchase a product/service, and 73% of car shoppers now consult online dealership reviews.

“Consumers are increasingly relying on credible, third-party review sites like DealerRater to research prospective dealerships across multiple geographic areas and vehicle brands so as to find the right car dealer committed to quality customer service,” said Chip Grueter, President of DealerRater. “We congratulate Boardwalk Audi and look forward to their continued success.”

Brian Ongaro, Vice President of Sales and Marketing for Boardwalk Auto Group said, “We are honored that Boardwalk Audi was named DealerRater 2012 Audi Dealer of the Year for Texas. We embrace the complete unbiased customer feedback and the transparency that DealerRater provides our entire team at Boardwalk Audi. We also want to take this opportunity to thank all of our team members for their unparalleled commitment to excellence, thus making this award a reality.”

The 2012 award winners demonstrated consistently high PowerScore ratings for customer satisfaction, placing them in the top of their class. The PowerScore is determined using a Bayesian algorithm that factors the dealership’s average DealerRater consumer rating and the total number of reviews written about the dealership during the 2011 calendar year.

The winners of the 2012 Dealer of the Year Awards were announced at the 2012 NADA & ATD Convention and Expo in Las Vegas, Nevada during a press conference on Sunday, February 5, 2012.

About Boardwalk Audi
With its distinctive 42,000 square foot dealership–the largest in the Audi USA dealer portfolio—Boardwalk Audi is committed to interlacing Audi’s unparalleled engineering prowess with exceptional service performance. As a member of Boardwalk Auto Group, Boardwalk Audi cultivates a focus on top-flight performance.

About Boardwalk Auto Group  
Boardwalk Auto Group is one of the premier auto groups in the nation representing Audi, Ferrari, Lamborghini, Maserati, Porsche, and Volkswagen. Learn more about Boardwalk Auto Group at http://www.BoardwalkAutoGroup.com.

About DealerRater®
DealerRater was founded in 2002 as the first car dealer review website worldwide. DealerRater is the world’s #1 online resource for anyone seeking third-party information on automobile dealerships. DealerRater features more than 41,000 U.S. and Canadian car dealers, nearly 600,000 user reviews and over 1,000,000 cars for sale. DealerRater attracts more than 8 million consumers every year who visit the site to search for car dealerships, read current reviews, write their own descriptive reviews, and find car deals – all for free. Car dealers are rated on the criteria of customer service, quality of work, friendliness, price and overall experience. In addition, DealerRater offers qualified car dealers a Certified Dealer Program as a reputation management tool to help them grow their online presence and achieve higher SEO rankings across the Web. Today, more than 4,200 dealers are members of DealerRater’s Certification Program.

Audi Super Bowl Spot to Highlight Signature LED Technology and 2013 Audi S7

Posted on 19 January 2012 by

  • For the 5th year in a row, Audi will air a :60 spot in the first quarter
  • Signature LED technology takes center stage in Super Bowl spot
  • LED-themed activations kick off January 29 at the Audi Forum in New York

– Audi revealed details of its highly-anticipated Super Bowl advertisement, slated to run in the first quarter of the big game on Sunday, Feb. 5, 2012. In the upcoming 60-second spot, the brand’s signature LED headlights will take center stage along with the new 2013 Audi S7 sedan. The story theme remains undisclosed.

“With LED, there’s no mistaking an Audi. Since pioneering the technology nearly ten years ago, LED lights have established the Audi persona have become one of the most recognizable features on the road,” said Scott Keogh, Chief Marketing Officer, Audi of America. “Like our LEDs, this year’s Super Bowl spot will be unmistakably Audi.”

At 5,500 Kelvin, Audi LED headlights are the closest re-creation of daylight available, providing numerous safety benefits, such as helping drivers’ eyes perceive more contrast experience less strain. Traditional lights take 0.2 seconds to engage, while LEDs are immediately activated making driving safer, faster. In addition to safety, LED lights save resources by using 50-percent less power required from the alternator – which in turn reduces the load put on the vehicle’s engine – and can last the lifetime of a vehicle.

Throughout February, enthusiasts can visit Audiusa.com to interact with LED-themed content and learn more about Audi’s signature technology, including its design, safety, efficiency and performance benefits. Beginning on January 29, visitors to the Audi Forum in New York can explore an interactive LED-focused digital experience.

The all-new Audi S7 combines thrilling performance, stunning design, and intelligent efficiency technologies in a package that further enhances Audi’s exciting new A7 five-door coupe. Audi MMI Navigation plus comes standard on the S7, which includes Audi connect™ enabling Google Maps™ and Google Search™ as well as a Wi-Fi® hot spot for up to eight devices. The Audi S7 is fitted with the new 4.0 liter TFSI® with 420 hp and 406 lb-ft of torque.

Super Bowl XLVI marks the brand‘s fifth consecutive time as an advertiser in the big game. San Francisco-based Venables Bell & Partners is creating the spot.

In last year’s “Release the Hounds” spot, Audi became the first Super Bowl advertiser in history to tag an ad with a Twitter hashtag. The adventurous spot, featuring the new Audi A8 flagship sedan, was a parody of individuals attempting to escape from the confines of old luxury as portrayed in a luxury prison. The spot also featured a comical cameo by legendary musician Kenny G.

In 2010, Audi’s Super Bowl ad showcased a soundtrack created by rock legends Cheap Trick and featured the A3 TDI “Green Car of the Year” clean diesel vehicle, showing how easy being green can be. The brand’s 2009 spot featured actor Jason Statham in a series of high-speed chase scenes involving luxury competitors, sending the message that luxury is evolving. In 2008, the brand’s first Super Bowl spot delivered a parody of the movie “The Godfather,” signaling that Audi was ready to take on the perceived luxury leaders.

ABOUT AUDI
Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands globally. Audi was a top-performing luxury brand in Europe during 2011, and broke all-time company sales records in the U.S. Through 2016, AUDI AG will invest about $17 billion on new products and technologies. Visit www.audiusa.com or www.audiusanews.com for more information regarding Audi vehicle and business issues.

Boardwalk Audi Has Become the Highest-Rated DealerRater Certified Audi Dealer in Texas

Posted on 21 November 2011 by

DealerRater, the nation’s premier car dealer review web site, has certified Boardwalk Audi, one of the premier car dealerships in the nation.

Dealerships that qualify for this certification program must be committed to quality customer service and in good standing with DealerRater. Certified Dealers have the opportunity to actively engage DealerRater community members and potential customers. DealerRater visitors can feel confident in knowing that a Certified Dealer is dedicated to providing a high level of customer attention and in the event of a disappointing experience, will work with the reviewer to rectify the situation.

In the past two years, DealerRater has demonstrated record increases in dealer reviews, web traffic and registered users. “Our steady growth points to the increasing significance of third-party online reviews in today’s auto marketplace,” said Chip Grueter, President of DealerRater. “Consumers are increasingly relying on credible, third-party review sites like DealerRater to research prospective dealerships across multiple geographic areas and vehicle brands so as to find the right car dealer committed to quality customer service.”

Brian Ongaro, Vice President of Sales and Marketing for Boardwalk Auto Group said, “We chose DealerRater because we understand the importance of building trust with online shoppers. We feel that DealerRater has become one of the primary information sources for car buying consumers. More than that though, we embrace the complete unbiased customer feedback and the transparency that DealerRater provides our entire organization.”

About Boardwalk Audi
With its distinctive 42,000 square foot dealership–the largest in the Audi USA dealer portfolio–Boardwalk Audi is committed to interlacing Audi’s unparalleled engineering prowess with exceptional service performance. As a member of Boardwalk Auto Group, Boardwalk Audi cultivates a focus on top-flight performance.

About Boardwalk Auto Group
Boardwalk Auto Group is one of the premier auto groups in the nation representing Audi, Ferrari, Lamborghini, Maserati, Porsche, and Volkswagen. Learn more about Boardwalk Auto Group at http://www.BoardwalkAutoGroup.com.

About DealerRater®
DealerRater was founded in 2002 as the first car dealer review website worldwide. DealerRater is the world’s #1 online resource for anyone seeking third-party information on automobile dealerships. DealerRater features more than 41,000 U.S. and International car dealers, 460,000 user reviews and over 1,000,000 cars for sale. DealerRater attracts more than 5 million consumers every year who visit the site to search for car dealerships, read current reviews, write their own descriptive reviews, and find car deals – all for free. Car dealers are rated on the criteria of customer service, quality of work, friendliness, price and overall experience.

The official press release can be found on PRweb.com – Boardwalk Audi Has Become the Highest-Rated DealerRater Certified Audi Dealer in Texas

Audi recognizes 113 dealers with 2010 Magna Society awards including Boardwalk Audi

Posted on 17 May 2011 by

HERNDON, Va. — Audi identified its top performing U.S. dealerships throughout 2010, a year that saw the brand and its retail partners post record sales results.

Magna Society program honors the best of the best among all U.S. Audi dealers– To earn the award, dealers must meet customer service and business objectives– The recognition fits alongside growth of Audi exclusive dealerships in the U.S.

In all, 113 Audi dealerships earned the 2010 Magna Society recognition by providing superlative customer service while achieving strong overall business performance.

Audi established the Magna Society to recognize U.S. dealerships that stand out as the best of the best. To qualify, dealerships can’t just meet or exceed sales targets. They must also demonstrate they are maintaining a solid financial foundation, merit high customer satisfaction scores and show their facilities and staffs represent the progressive Audi culture.

“Audi and its dealer partners are building on record sales results by further enhancing the overall experience customers have with our brand,” said Mark Del Rosso, Chief Operating Officer, Audi of America.  ”To sustain that momentum, it’s essential to deliver a solid business model and a consumer-oriented culture. These Magna Society dealerships have done exactly that.”

The annual Magna Society awards fit with long-range plans established by Audi and its franchise partners to make Audi facilities more exclusive. The number of dealership locations exclusively selling Audi models is expected to increase by the end of 2011 to 151 in the U.S. from 15 exclusive dealerships operating in 1999.

Between 2008 and 2010, Audi dealers completed $170.8 million in facilities improvements. Another $35.75 million of new or improved facilities (not including land and personnel costs) are scheduled to come online in 2011.

By the end of 2011, 96% of Audi sales in the U.S. are expected to come from exclusive or brand-dedicated facilities.  An Audi exclusive location sells only Audi models. A brand-dedicated facility sells only Audi cars and SUVs, but is adjacent to other franchises.

The 2010 Magna Society award winners are as follows:

Audi North Scottsdale Phoenix AZ
Audi of Tucson Tucson AZ
Audi Escondido Escondido CA
Audi Miramar San Diego CA
Audi Mission Viejo Mission Viejo CA
Audi Oakland Oakland CA
Circle Audi Long Beach CA
Elk Grove Audi Elk Grove CA
Hoehn Audi Carlsbad CA
Keyes Audi Van Nuys CA
Livermore Audi Livermore CA
Pacific Audi Torrance CA
Rector Audi Burlingame CA
Rusnak Audi Pasadena CA
Rusnak/Westlake Audi Thousand Oaks CA
Stevens Creek Audi San Jose CA
Walter’s Audi Riverside CA
Elk Mountain Audi Glenwood Springs CO
Audi of Fairfield Fairfield CT
Danbury Audi Danbury CT
New Country Audi of Greenwich Greenwich CT
Audi Pembroke Pines Pembroke Pines FL
Prestige Audi North Miami Beach FL
The Collection Audi Coral Gables FL
Jim Ellis Audi Atlanta Atlanta GA
Jim Ellis Audi Marietta Marietta GA
Nalley Audi – Roswell Roswell GA
Audi Quad Cities Davenport IA
Carousel Audi Iowa City Iowa City IA
Continental Audi of Naperville Naperville IL
Laurel Audi of Westmont Westmont IL
Schaumburg Audi Schaumburg IL
The Audi Exchange Highland Park IL
Team Audi Merrillville IN
Tom Wood Audi Indianapolis IN
Blue Grass Audi Louisville KY
New Orleans Audi Metairie LA
Audi Burlington Burlington MA
Audi Westwood Westwood MA
Bernardi Audi Natick MA
Flynn Audi Pittsfield MA
Ira Audi Peabody MA
Tracy Audi Hyannis MA
Audi Hunt Valley Cockeysville MD
Audi Silver Spring Silver Spring MD
Morong Falmouth Audi Falmouth ME
Audi of Rochester Hills Rochester Hills MI
Delta Audi Grand Rapids MI
Carousel Audi Minneapolis MN
Rochester Audi Rochester MN
Audi West County Ellisville MO
Kansas City Audi Kansas City MO
Bozeman Audi Bozeman MT
Audi Raleigh Raleigh NC
Flow Audi Winston-Salem Winston-Salem NC
Audi of Nashua Nashua NH
Audi Meadowlands Secaucus NJ
Audi Turnersville Turnersville NJ
Bell Audi Edison NJ
DCH Millburn Audi Maplewood NJ
Flemington Audi Flemington NJ
Paul Miller Audi Parsippany NJ
Town Audi Englewood NJ
Audi Albuquerque Albuquerque NM
Audi Henderson Henderson NV
Desert Audi Las Vegas NV
Anchor Audi Lynbrook NY
Atlantic Audi West Islip West Islip NY
Audi Manhattan New York NY
Audi of Huntington Huntington Station NY
Audi of Oneonta Oneonta NY
Audi of Smithtown St. James NY
Biener Audi Great Neck NY
Burdick Audi Cicero NY
Mohegan Lake Audi Mohegan Lake NY
Palisades Audi Nyack NY
Schmitt’s Audi Bowmansville NY
Audi Willoughby Willoughby OH
Byers Audi Columbus OH
Sunnyside Audi Middleburg Heights OH
The Audi Connection Cincinnati OH
White-Allen Audi Dayton OH
Sunset Audi Beaverton OR
Audi Mechanicsburg Mechanicsburg PA
Audi State College State College PA
Audi Willow Grove Willow Grove PA
Knopf Audi Allentown PA
Sewickley Audi Sewickley PA
Wyoming Valley Audi Larksville PA
YBH Audi Edgemont PA
Audi San Juan San Juan PR
Audi Warwick Warwick RI
Audi Chattanooga Chattanooga TN
Harper Audi Knoxville TN
Audi Dallas Dallas TX
Audi North Austin Austin TX
Audi West Houston Houston TX
Boardwalk Audi Plano TX
Cavender Audi San Antonio TX
Fort Worth Audi Fort Worth TX
Momentum Audi Houston TX
Strong Audi Salt Lake City UT
Audi of Tysons Corner Vienna VA
Flow Audi Charlottesville Charlottesville VA
West Broad Audi Richmond VA
Audi South Burlington South Burlington VT
Roger Jobs Audi Bellingham WA
Audi Appleton Appleton WI
Audi Milwaukee Milwaukee WI
Audi North Shore Brown Deer WI
Audi Wausau Wausau WI
Car City Audi Eau Claire WI
Zimbrick Audi Madison WI

ABOUT AUDI

Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands globally. During 2010 Audi was the top performing luxury brand in Europe, and broke all-time company sales records in the U.S. Over the next few years, AUDI AG will invest nearly $16 billion on new products and technologies. Visit www.audiusa.com or www.audiusanews.com for more information regarding Audi vehicle and business issues.

Brian Ongaro Joins Boardwalk Auto Group as Vice President of Sales and Marketing

Posted on 01 January 2011 by

Automobile retailing is among the most complex processes on the business landscape. Its components and dynamics—buying, selling, sourcing, service, technical expertise, and relationship building—are constantly in flux. That’s why it takes a unique set of skills to manage its intricacies and implement strategies to effectively grapple with its challenges. As vice president of sales and marketing for Boardwalk Auto Group, Brian Ongaro possesses those uncommon capabilities.

Brian Ongaro joined Boardwalk Auto Group on the heels of directing a Columbus, Ohio-based dealership group that included Lamborghini among its nameplates. But like Boardwalk Founder Scott Ginsburg, the weight of Ongaro’s experience was earned in broadcast media. After joining Ginsburg at Chancellor Media Corporation in 1997, Ongaro was appointed executive vice president and market manager of AMFM, Inc.’s station group in Dallas–the nation’s fifth largest market in terms of revenue. In 2002, he was tapped as the executive vice president for CBS Radio, overseeing their large markets radio stations in the western region.

With 28 years in broadcast management, Ongaro brings a wealth of organizational management and innovative marketing experience to Boardwalk. “I’m going to examine the entire Boardwalk sales process to determine how we can make it a greater overall experience for each customer,” he says.

His focus will be on the abundance of rapidly developing opportunities in the digital space, especially in social networks connected via portable devices. He will also be focused on reputation-marketing strategies to rapidly address customer concerns. “There are a lot of other unique opportunities that haven’t been adequately explored yet,” he adds.

A native of Columbus, Ohio, and a graduate of Ohio State University, Ongaro’s business philosophy is focused on taking care of customers. Ongaro wants to make Boardwalk Auto Group the first place people think of when they are considering buying or servicing their car. Exceeding expectations is the goal. He also wants to be recognized as one of the best places to work in DFW.

About Boardwalk Auto Group
Boardwalk Auto Group is one of the premier auto groups in the nation representing Audi, Ferrari, Lamborghini, Maserati, Porsche, or Volkswagen, Boardwalk is here to serve you. Performance. It’s what we do. Learn more about and connect with Boardwalk Auto Group at http://www.BoardwalkAutoGroup.com and at http://www.facebook.com/BoardwalkAutoGroup.

About Brian Ongaro
Learn more about and connect with Brian Ongaro at http://www.BrianOngaro.com and at http://www.facebook.com/BrianOngaro.

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